Executive Creative Director, Head of Brand Studio & Marketing

Kelsey is a powerhouse creative director and designer with over 15 years of experience in developing forward-thinking brand strategies and identities across several different industries. She has worked with companies from start-ups to global, multi-channel businesses on new brands, re-brands, pivots, and initiatives. She is known for her honest approach and for being intuitive and results-driven. She ran her own agency, Vocal Design Co., for 10 years focusing on brand strategy, identity, and consumer retail experiences. She worked in-house as the SVP of Marketing & Communications for the XpresSpa Group, where she led the development and launch of an award-winning, premium health and wellness travel brand called TREAT. Prior to those roles, Kelsey worked as a designer in the Creative Studio at Starbucks Coffee Company, for over six years, where she created branded experiences, launched platforms, sub-brands, and beautiful packaging. Her client list includes: Starbucks Coffee Company, Teavana, REI, Amazon, Tilray, Fjallraven, XpresSpa, XpresCheck, TREAT, Netflix, Intel and Kleinfeld Bridal. Kelsey is also a member of Chief, a public speaker, and a mom of two. Outside the office, you will find her traveling, painting, watching softball and baseball games, or out on the Puget Sound with her two kids.