Case Study / TruLocal Branding

Client: TruLocal

TruLocal was an e-commerce startup that launched in 2020. The TruLocal mission was to deliver a technology solution that provides local retailers with an entirely new marketing channel, robust digital capabilities, and a scalable process to connect with consumers within their communities. Through TruLocal’s marketplace, consumers find what they want in local inventories, comparison shop conveniently, and choose to pick-up purchases or have them delivered on the same day. As a result, consumers get the products they want with the same convenience and safety that they are used to, and their dollars are spent at small businesses that create local jobs, boost their local economies, and make up the unique fabric of their communities. Comprehensive branding was developed to support the launch, just before the pandemic.

Branding and digital marketing / campaign for e-commerce startup

Branding and art direction of app design for e-commerce startup